Monday, April 28, 2014

I read a lot and quickly forget - the titles, authors, story. The only hope that in my mind is what


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"Nooks and crannies brand", "" Let my people go surfing "," little blue PAPER ADVERTISING "," Project Happiness "," Occupation: winner "," Metro 2033 "," The Possessed "is a title which can be found on the shelves of related of PR and marketing. On the occasion of World Book Day we checked, which reads industry.
The indication 4 favorite books (3 items industry, which should read every person engaged in the marketing and one book on any topic that has recently made on the person biggest impression) asked Thomas Gardziewicza, Bartek Gołębiowski, Dorota Haller, first flight tracking Hubert Turaj (update 27.04) Marcin Kalkhoff, Thomas Karwatka, Gregory Flint, Monica Mikowska, Catherine Młynarczyk, Anna Hedwig Walnut, Michael Pacuda, Martha Siek, Paul Tkaczyk and Martin Winkler. Thomas Gardziewicz marketing director, Simple-CP Paul Tkaczyk "Nooks brand" - branding, communication, relationship building. Essence presented in an accessible way. Without unnecessary theorizing and "newspeak" marketing. Practically, not academically. I especially recommend to those who fall within the "world of marketing." "E-marketing. Contemporary trends. Starter Pack ", edited by Jaroslaw Royal, Paul Hall - complete and most of all the current collection of texts on the Internet marketing. From theoretical information on the selected examples of online campaigns. Book for a little more reader-oriented, but very useful and educating, first flight tracking all written in plain language. Robert Cialdini "Influencing people. Theory and Practice "- classic. A must read for marketers. No news losing first flight tracking rules and dependencies. first flight tracking Very interesting for the statement to the world of new media and communication. Marek Krajewski "Phantoms in Breslau" - crimes Krajewski, as usual, keep in suspense, to find the truth and the final solution is never obvious. Masterfully constructed forms, multithreading, to the unique atmosphere of Wroclaw after the First World War - is a guarantee of addictive reading. Bartek Gołębiowski Creative first flight tracking Director, Agency GONG
I read a lot and quickly forget - the titles, authors, story. The only hope that in my mind is what is between the lines. If not for Goodreads, where the archives for some time and appreciate what you read, I had trouble remembering what to recommend. 3 of the book "Business" and one from the private sphere. So please. Yvon Chounaird "Let my people go surfing" - is an unusual book in the category 'Business'. Chounaird is a colorful character and uncompromising. His memories, first flight tracking a story about how the passion for the mountains, waves, sea and wind created Patagonia, a global brand built on a passion and strong ethical principles. Book-a signpost, not wrapping in cotton and brutally honest. Crispin Porter Bogusky "hoopla" - this book leaves a trace. Literally. Cover with sandpaper, combined with the weight of the tomiska, make that it should not be left on the glass tables and other shiny surfaces. The promise of such creative packaging meets in the middle. It's actually a collection of notes, correspondence, photographs, paintings and columns that allow you to look into the bowels of one of the best advertising agencies last decade. Biting into the process, first flight tracking we begin to understand the origin of the brilliant first flight tracking ideas of CP + B and have at the same time having fun. Luke Sullivan's "Hey Mr. Whipple, Squeeze This" - in the early years of building the agency still thought haunted me: Do we do it properly? Does it looks like advertising business? No prior experience of working in the industry made it all the books and films that evaded first flight tracking the curtain, attracted to the electromagnet. If only I had earlier got into the hands of 'Mr. Whipple'! Sullivan describes first flight tracking everything exactly as it is: how does the agency, as the best ideas arise as advertising unleash first flight tracking your creativity and become better at the craft. In addition, it is surprisingly fresh, even in times where marketing has changed drastically. And funny, really funny. Ayn Ryand "Source" - a classic of contemporary literature and a must-American high school students and students first flight tracking came into my hands late, only after 30 months. One of the reviews on Goodreads says that this book particularly fond of pompous morons, which Ayn Ryand gave the false belief that their apparent talents may someday allow them to achieve something great in life. Everything is correct. This is one of my favorite first flight tracking items. Dorota first flight tracking Haller, director first flight tracking of the Department of Marketing Communication, first flight tracking Corporate and PR at BNP Paribas Bank Poland
I like the variety, from the classic novel by the writer

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